Good advice can be life changing, especially when it comes to your career.

This film explores a Jurgen Klopp multi-verse where his career has taken very different turns. Without the sage guidance of his advisors, DVAG, the legendary soccer coach we know has instead become a baker, a dentist, a Yoga instructor, even a toy store mascot. We travel through these alternate realities finding familiar Jurgens in unfamiliar situations, ultimately proving the value of good advice.

There was one small problem, however; Jurgen was unavailable for the shoot. So, how do you make a film starring an unavailable celebrity? The answer: Deepfakes.

Role: Creative Director
Agency: Wirz Group
Directors: Ben Smith & Carl Addy –The Mayda Creative Co.

Capturing performances with body double actors, Mayda Creative Co. used a custom-built Deep Fake pipeline to replace their faces with Jurgen's.

To achieve this we captured 40 minutes of Jurgen's real facial expressions and dialogue in various lighting conditions. This data-set was then used to train a Deep Fake model that generated his likeness over the footage. The results were then loving composited using more traditional techniques, resulting in a fun and thought provoking film.